• ART WORK
  • Design Work
  • News & Exhibits
  • Shop
  • Contact

Eileen Riestra

PUERTORRICAN DESIGNER & ARTIST

  • ART WORK
  • Design Work
  • News & Exhibits
  • Shop
  • Contact

Cierpronti

www.cierpronti.com
Location: Ecuador

The client came to us with an array of brilliant ideas for a new brand for their business. The problem was that there were too many elements that needed to be merged into an accessible line of products. An additional factor that had to be addressed was that the logo of the company used a typography that was not strong enough for the brand, and it was not representing the story of the product. The company needed an identity that would set them apart from its competitors and the products they wanted to sell. 

Lexington College

Location: Chicago, IL

HOMEGOODS GRAND OPENING

Procter & Gamble

Trinity College of PR

www.trinitypr.edu
Location: Ponce, PR

Trinity College, a community college in Puerto Rico, needed to improve their brand in order to compete within the market. Trinity had great programs and wonderful resources but needed help getting the word out about them. DYASTUDIO, our sister company in PR, developed a brand that instills confidence and opportunity. 

We developed a new logo and seal for the school to improve the image of the institution. To complement this new image, we developed a new slogan, website, stationary including business cards, letterhead and envelopes, education collaterals including program flyers and brochures, and we developed a school mascot. 

We provide ongoing work for Trinity College through social media marketing, environmental graphics, wayfinders signage both interior and exterior, SEO marketing, general marketing, media coordination, press ads, billboards, radio ads, video production, photography, copywriting, and ad campaigns.

The result of our rebranding and continued support: INCREASED ADMISSIONS BY OVER 85%!!!!

College Board of Puerto Rico & Latin America

Isal

Location: Allston, MA

Maximized use of social media to create and promote the school's core values through design branding, quotes, events and educational posts about language.

The Art of Living

The goal of the organization’s The Art of Living program was to create a brand to be able to visually present the various aspects of this complex program with clarity so as to attract girls.

EL HUIPIL COCINA MEXICANA

PR US VETERANS ASSOCIATION

Location: Boston, MA

Depict Brands created a logo for the organization that was later used to incorporate into different products for an award celebration including an invitation, a flyer for the event, the event program and photography throughout. 

Carite Mall

Lola Skin Care

www.lolaelenaskincare.com
Location: Boston, MA

Lola's Skin Care focuses on personal care. This is why we used hand lettering to complement her natural skin products and solutions. We chose 'aloe vera' as the main image of her brand because this plant is one of the most popular succulents around the world. It is used, not just for decorative purposes but, as a soothing remedy for the skin. It is an image that can be associated with health.

We created a logo, business cards, website, and Facebook business page using the aloe plant image and special hand lettering throughtout.

Stonecrest Home Arts

www.stonecresthomearts.org
Location: Washington, D.C.

Stonecrest Home Arts has provided a work and educational space where
women learn how to care for the basic needs of the person.  
At Stonecrest, women receive the foundation they need to care for the people they love, learning skills and infusing them with inner richness. 

We created a brand for the non profit organization's programs. A redesigned logo as well as a website helped them stand out from the crowd. The same way they give women a voice throught their programs, we helped give them a voice through our visual redesign, allowing them to reach out to more women. 

Veronica Robles Cultural Center

Location: Boston, MA

Designed a new identity for the cultural center that consisted of a logo, banner ad, and Facebook fan page. VROCC’S mission is to promote Latin American culture as an engine for stronger communities and economic growth.To connect culture and folklore with education and value, the design brand that we focused on was the faces and folkloric dress. The tree is a representation of an oak tree, which in Spanish is “robles.” The colored leaves symbolize the fruits that come from education, which is represented by the roots.

Capitán

www.shopcapitan.com
Location: Puerto Rico

A project from 2013 at DYASTUDIO our sister company in PR, this is a great example of branding success. Startup business owner approached our firm with the idea of a new swimwear line that embraced 'manhood'. The goal - to start a trend in Puerto Rico. 

We created the brand with an icon to give it a personal and memorable identity, selected the perfect color palette for the product, established brand guidelines, developed the brand story, provided copywritting for the entire brand, designed business cards, and designed swimwear. 

The results: GROWTH! Capitán now has their lines 3 stores across country including in the airport and continues to grow. Good branding = growth and success!

“Thanks to Eileen and Mariengie who helped me create my life-long dream of establishing my own company. The experience has been fulfilling and I am confident that Capitán will become a well-known brand thanks to the work they have put into my brand. In other words, if it weren’t for you, my dream would still be an idea and not a reality! THANK YOU GUYS ON BEING PART OF CAPITÁN’s VOYAGE!!”

— Gustavo Díaz, CEO of Capitán Swimwear

Lissa Porrata

Location: Ponce, Puerto Rico

The famous puertorrican fashion designer, Lissa Porrata,  wanted her logo to match the vision of her brand. DYASTUDIO, was able to achieve this and her business has grown and continues to thrive. A great look for a great company.

"The design process of our logo was dynamic, energizing and, over all, functional. The result: a logo that perfectly communicates our personality, and presents freshness and style."
 

- Lissa Porrata, Atelier Lissa Porrata

Novo

Location: Ecuador

Display and packaging design for NOVO retail packaging products.

InSource

www:in-source.org
Location: New York, NY

InSource, a professional association for creative InHouse leaders, asked for our help in refreshing their brand. We had to bring about some flare while retaining the brand's decade-long identity. In order to mix it up without disturbing the backbone of the brand, the new concept involved a 'photography and graphics approach'. We collaborated with the board of directors to provide feedback for others aspects of the brand.

ANGELA'S CAFE

www.angelascafeboston.com
Location: Boston, MA

A taste of Puebla through Design - Angela's Cafe restaurant branding included selecting a brand color scheme and using the different aspects of Puebla culture to create the atmosphere of both the brand and the physical location. 

A new logo design following the hand written style of Talavera crafts from Puebla and incorporating that font into a 'ranchero' style sign give you an insight into Puebla's essence. This project included the preparation of the establishment with the selected color scheme, interior decoration including Talavera tiles and rustic furniture, developing business cards, menu design, website photography, and social media environmental graphics. 

ECCO BOSTON

www.eccoboston.com
Location: Boston, MA

Urban Hipster Look for East Boston Lounge - Ecco's project brings an urban style that invites professionals to a vibrant place where they can connect with peers. 

Depict Brands created a logo using textured font to create an urban hipster style look. This project called for a color scheme throughout and an appealing tagline, menu design, website, gift card design, reservations, coasters design, and photography.

Ongoing work includes events marketing, social media marketing, photography, and customer service cards SMS marketing.

"Eileen and her team at Depict Brands surprised us with their talent and energy. Their innovative and refreshing web portal design has given to the world the elegant and professional face that we were missing. I feel much more confident now to promote our website and invite anyone to check it out."

- Diana Morell,  
General Manager
Ecco Boston

Massachusetts Council on Economic Education

www.masseconed.org
Location: Boston, MA

Website facelift!

For MA Economic Education Council, we re-designed the website to make it more user friendly and inviting. We integrated an events calendar and, in the process, increased their number of potential investors and partners. 

LUNA'S

www.lunasboston.com
Location: Boston, MA


Branding from A-Z! We added some spark to their existing logo in order to lift the brand. Luna's branding consisted of location color scheme selection / furniture, lighting, uniform, and accents selection / menu design / business card design / environmental graphics / signage / social media set-up / new website / photo shoot. Carrying your typography and colors throughout is what makes the brand look cohesive and well thought out.

BAYRIDGE RESIDENCE

Masciarelli Wine Co.

www.masciarelliwine.com
Location: Weymouth, MA

With a very extensive list of products, this project included incorporating over 150 wine brands into the new website we designed. Marketing for the company as well as wine events included invitation design, event photography, ad campaigns, newsletters, e-mail marketing, creating a wine catalog for a wine show and outreach to customers via print material and social media. We also designed a new letterhead for the company. 

Vote for Felix

www:voteforfelix.com
Location: Boston, MA

Felix Arroyo approached Depict Brands to develop the image of his campaign while running for office as Register of Probate and Family Court. Depict Brands developed his campaign logo, website and newspaper ads. 

Pitshop

www.pitshopnow
Location: Pittsburg, PA

Healthy Branding for a Start-Up Business!


Depict Brands developed character branding - Pit Gal - for PitShop, a company that delivers healthy snacks and custom shops for individuals and companies. Character Branding was the focus here in order to create a memorable image. Depict Brands developed a website, complete with individual photography of all products for the online shop we created. This project called for market research targeting millennials trends and culture, corporate color scheme, copywriting, product photography, graphic design of character and logo, business cards, an amazing slogan and creative product tag lines, website design, and print material graphic design. 

First Priority Credit Union

www: firstprioritycreditunion.com
Location: East Boston, MA

A local credit union in East Boston approached us regarding the growing demand for multilingual information. First Priority wanted to improve their market reach. They understood the importance of making information available to their clients in both English and Spanish. For this project, we translated the information in Spanish for the financial institution including information pamphlets and documents as well as promotions and special programs documents.

Find Hotel Bars

www.findhotelbars.com
Location: Boston, MA

Find Hotel Bars provides a luxury experience for anyone everywhere.
We focused on product development and designed a logo to fit the brand, designed a website, and developed an App. Ongoing work consists of social media marketing and website data input.

CEDARWOOD

www.cedarwoodfoundation.org
Location: Newton, MA

Cedarwood was in need of some branding for their programs. This was a project that really inspired us because we love what they do: they help professional women who want to make a positive impact on society by providing education and support. 

We began by developing a brand for their programs. To accompany the brands, we designed a new logo and redesigned the website to give it all an inviting, cohesive look.

The result: Following their new website and brand marketing, Cedarwood's programs have seen an increase in attendees and volunteers. 

RolBooks

Location: Arlington, VA

Working remotely can be an easy and enjoyable experience for a client. When we were approached to help with the design and self-publish of a book, we were able to meet the clients' needs and make them feel comfortable throughout the whole process. This project called for branding, design, and art amongst other services.

This is the kind of work experience that we pride ourselves in:

"Working with Eileen was an enjoyable process of presenting a product to her, followed by an exchange of ideas- received well and honestly given – her ideas based on her confidence in her exceptional artistic talent and professional experience, as well as her willingness to serve the client’s interests. As a designer, Eileen made excellent improvements in our design and content ( the orderly placement of topics, for example). She made suggestions for improved use of space for the product’s effectiveness; innovative ideas to capture the eye of the viewer; and very creative artistic ways to reach the intended viewer. Eileen is a professional. Her firm, Depict Brands, is in Boston. I live in the D.C. area. Long distance was not an obstacle because Eileen uses the computer very well to keep the client an active participant in the project. Her company handled all the business details involved in the project in an excellent manner And yes, next project I would readily hire Eileen Riestra and Depict Brands." 

Carol Naill, CEO Rol Books, LLC

Ooh Papelerie

www:oohpapelerie.com
Location: San Juan, PR

Ooh Papelerie is a new venture that focuses on featuring emerging designers through invitation designs.

For this project we focused on product development and designed a logo, website, and invitations. Ongoing work consists of invitation designs as well as additional content to website.

About me

HOMEGOODS GRAND OPENING

— view —

Procter & Gamble

— view —

pgwork.png

Trinity College of PR

— view —

College Board of Puerto Rico & Latin America

— view —

 Brochure won Hispanic Graphic Design Award at the GD USA Magazine.

Isal

— view —

EL HUIPIL COCINA MEXICANA

— view —

PR US VETERANS ASSOCIATION

— view —

Carite Mall

— view —

Lola Skin Care

— view —

Stonecrest Home Arts

— view —

Veronica Robles Cultural Center

— view —

Capitán

— view —

Lissa Porrata

— view —

Novo

— view —

InSource

— view —

ANGELA'S CAFE

— view —

ECCO BOSTON

— view —

Massachusetts Council on Economic Education

— view —

LUNA'S

— view —

BAYRIDGE RESIDENCE

— view —

Masciarelli Wine Co.

— view —

Vote for Felix

— view —

Pitshop

— view —

First Priority Credit Union

— view —

Find Hotel Bars

— view —

RolBooks

— view —

Ooh Papelerie

— view —

About me

— view —

Portrait-ER-aiga.jpg

©2018 All rights reserved Eileen Riestra